The National Cancer Research Institute has chosen Thoughtbubble to host and redesign its Web site.NCRI is the co-ordinating body for 15 cancer organisations in the UK, such as Breakthrough Breast Cancer and Macmillan Cancer Relief.The new site will launch in April 2003. Advertisement NCRI selects agency to redesign its Web site Tagged with: Consulting & Agencies Digital 26 total views, 1 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis Howard Lake | 21 February 2003 | News AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving.
More Cool Stuff Home of the Week: Unique Pasadena Home Located on Madeline Drive, Pasadena EVENTS & ENTERTAINMENT | FOOD & DRINK | THE ARTS | REAL ESTATE | HOME & GARDEN | WELLNESS | SOCIAL SCENE | GETAWAYS | PARENTS & KIDS Name (required) Mail (required) (not be published) Website Business News Make a comment faithfernandez More » ShareTweetShare on Google+Pin on PinterestSend with WhatsApp,Virtual Schools PasadenaHomes Solve Community/Gov/Pub SafetyPASADENA EVENTS & ACTIVITIES CALENDARClick here for Movie Showtimes Your email address will not be published. Required fields are marked * Get our daily Pasadena newspaper in your email box. Free.Get all the latest Pasadena news, more than 10 fresh stories daily, 7 days a week at 7 a.m. Pasadena Will Allow Vaccinated People to Go Without Masks in Most Settings Starting on Tuesday A worker at a Salvation Army in Pasadena suffered major trauma to his arm this morning when it became struck in a conveyor belt.Firefighters dispatched to 35 Waverly Drive about 11:45 a.m. used rescue equipment to free the manâ€™s arm after nearly 30 minutes, Pasadena Fire Department spokeswoman Lisa Derderian told the Pasadena Sun.Derderian told the Pasadena Sun it was not clear how the workerâ€™s arm became stuck.The worker, identified only as a man in his 30s, suffered major trauma to his arm. Paramedics rushed him to an area hospital, she told the newspaper.â€œHis arm was black and blue, and he was in extreme pain,â€ she told the Pasadena Sun. â€œWeâ€™re hoping [doctors] will be able to save the arm.â€ Community News First Heatwave Expected Next Week Community News Top of the News Pasadena’s ‘626 Day’ Aims to Celebrate City, Boost Local Economy Herbeauty5 Things To Avoid If You Want To Have Whiter TeethHerbeautyHerbeautyHerbeauty7 Most Startling Movie Moments We Didn’t Realize Were InsensitiveHerbeautyHerbeautyHerbeautyHere Are Indian Women’s Best Formulas For Eternal BeautyHerbeautyHerbeautyHerbeautyYou Can’t Go Past Our Healthy Quick RecipesHerbeautyHerbeautyHerbeauty8 Celebrities People Don’t Love AnymoreHerbeautyHerbeautyHerbeauty’First Daughters’: From Cute Little Kids To Beautiful Young WomenHerbeautyHerbeauty latest #1 Salvation Army Worker Suffers Major Trauma After Being Struck by a Conveyor Belt Published on Wednesday, May 22, 2013 | 6:05 pm Subscribe 0 commentsShareShareTweetSharePin it
JOHN KELLY, CREESLOUGH, RIPThe death has taken place at the Donegal Hospice of John Kelly, husband of Sally Hunter, Rose Road, Ards, Creeslough. Removal from the hospice today at 4pm, going to his late residence. Funeral mass in St Michael’s Church, Creeslough, on Friday at 11am, followed by burial in Doe Cemetery. Family time please from 11pm to 11am.EAMONN BONNER, DOOCHARY, RIP The tragic death has taken place as the result of an accident of Eamonn Bonner, Molly Roe, Doochary. Removal from McGlynn’s Funeral Home, Chapel Road, Dungloe today at 3pm going to his residence. Funeral mass on Friday at 11am in Lettermacaward Church with burial afterwards in the new graveyard. House private please from 11pm until 10am. DONEGAL DEATH NOTICES FOR WEDNESDAY, MARCH 14, 2012 was last modified: March 14th, 2012 by BrendaShare this:Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to share on Pocket (Opens in new window)Click to share on Telegram (Opens in new window)Click to share on WhatsApp (Opens in new window)Click to share on Skype (Opens in new window)Click to print (Opens in new window) Tags:2012DONEGAL DEATH NOTICES FOR WEDNESDAYMARCH 14
Topics: Search engine optimization (SEO) standards are constantly changing. Like social media, email marketing, and emerging technologies such as artificial intelligence (AI), search engines are improving the way in which they deliver results to users every day.To do this, they’re focusing on things like localization, page authority, click-through rate, and even searches that come from voice assistants like Amazon Alexa and Google Assistant.Access Now: 22 SEO Myths to Leave Behind This YearAs a marketer, it is critical to keep up with all of this news. Here’s our reading list of the best SEO blogs on the internet today to help you become a better marketer.19 of the Best SEO Blogs on the Internet Today1. The Moz Blog Moz has become the gold standard for SEO solutions and how-to articles. The Moz Blog’s team of contributors offers an article per day to help expand your knowledge of search marketing.2. Neil PatelNeil Patel and his team of talented marketers break marketing news from every end of the spectrum — SEO being one of them. And their videos are just as intriguing as their blog posts.3. Search Engine LandSearch Engine Land is one of the best search engine blogs for in-depth news and analysis of the search marketing industry.4. Search Engine Journal From link building to the latest algorithm changes from Google, Search Engine Journal covers news and tactics related to the search engine marketing industry.5. Search Engine Roundtable For detailed discussion and explanations of the fine details of search engine marketing, Search Engine Roundtable has you covered.6. SEMrush BlogSEMrush’s blog is on the cutting edge of today’s SEO trends, offering advice on SEO through a variety of lenses — from app development, to social media, to voice search.7. SEO Book For reviews of the newest SEO tools to analysis of search engine changes, check out SEO Book.8. Tubular InsightsTubular Insights is a resource for marketers looking to learn more about online video’s impact on search engine marketing.9. Yoast Yoast is a training and website integration for those who want to learn how to optimize their website. Its blog covers tactics for improving SEO as well as user experience.10. Biznology This blog discusses many SEO-related issues, but has recently focused on content marketing and its connection to SEO.11. DailySEOBlogAre you a fan of sites that provide a tip per day? This might be the blog for you, offering tips and tricks to help support your search engine optimization strategy.12. Distilled Blog The team at Distilled provides insights and musings across digital marketing, using SEO as the vehicle for that conversation.13. GeoLocalSEO If local and mobile search is your interest, the GeoLocalSEO blog is a resource you should check out for tips and tricks related to the local and mobile search industry.14. Google Webmaster Central BlogWhen working in the search marketing industry, you must know what the search engines are doing. Google’s Webmaster Blog gives search marketers insights into the changes and updates to Google.15. John Battelle’s Search Blog A co-founder of WIRED Magazine and a search engine marketing pioneer, Battelle’s musings cover search and much more.16. Content Marketing InstituteContent marketing is critical to SEO success. The Content Marketing Institute (CMI) is a hub for content marketers to learn and share insight on SEO, storytelling, social media, and more.17. SEO Copywriting Copy is a critical part of SEO success. This blog goes into more detail than most about the best practices of SEO copywriting.18. Search Engine Watch This multi-author blog was recommended by several readers and covers a wide variety of search marketing issues.19. SEO by the SeaFounded by longtime marketer Bill Slawski, this SEO outlet digs deep into search engines’ own records to give you some of the meatiest news and analysis on the latest ranking criteria.Find a headline you like? Bookmark a few of these blogs and get out ahead of your industry — your content is counting on you. Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack SEO Originally published Sep 19, 2018 8:00:00 PM, updated October 30 2019
Originally published Sep 2, 2011 3:01:00 PM, updated February 01 2017 Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack LinkedIn Advertising The following article is an adapted excerpt from our new ebook, How to Generate Leads Using LinkedIn. Grab your free copy here.So you’re a LinkedIn user. You’ve populated your profile and joined groups. Maybe you’ve even started discussions and been answering some questions. Your primary goal is simple — to use LinkedIn to stay connected with existing customers and generate new leads and customers.Yesterday, we published an article about several different ways to use LinkedIn for lead generation. But, specifically, how should you go about executing those tactics?Here’s a detailed, 7-step program to get you going. Each of the steps discussed below is designed to be very specific, so do your best to follow the plan.7 Steps for Generating Leads With LinkedInStep #1: Commit that each Wednesday, you’ll connect with 5 current or former business associates. When you connect with people, you and your business jump to the top of their mind. When that happens, they may remember you when someone they know needs the product or service you provide. Connecting = Top of Mind = Leads.Step #2: Over the course of the next 30 days, join 17 Groups. Why 17? Because it’s not 2 or 3, which is the number most people join. Your goal is to spread your visibility online, and the best way to do that is by joining many Groups, not just 2 or 3.Step #3: Start a discussion in each new Group every day for 5 days after you join them. After doing it for 5 days, you’ll have made a few new friends in the group. If possible and appropriate, your discussion should include a link back to your website or a specific piece of content so people can download a whitepaper or sign up for your e-newsletter. When they download your whitepaper or sign up for your e-newsletter, you’ve captured their data so you can re-market to them in the future.Step #4: Go to LinkedIn’s Answers section, and answer 2 questions a week. The trick here isn’t to answer a ton of questions all at once. The trick is to answer 2 a week…consistently. Similar to your strategy for LinkedIn Groups, include links back to content when possible to help you generate leads. Also, keep in mind that turning Answers into leads is a long-term strategy. It may take 5 Answers to generate a lead, or it may take 25 or 50. The key is to stay at it consistently over the long haul.Step #5: Create a DirectAd. The key here is to have a landing page on your website where you can sell something directly or collect people’s contact information when they sign up for something you’re offering, like free content. If you’ve already got a landing page on your site, go into the DirectAd function and create an ad for it. It’s surprisingly simple, and it might only take you about 30 minutes to an hour to write.Step #6: Add applications on your Profile Page. If you’re interested in making your Profile Page as engaging as it can possibly be, then applications are the way to go. The ReadingList app by Amazon and the WordPress application are two of the best and most popular. But don’t stop there — take a look around and add your favorites.Step #7: Rinse and repeat the above steps. The key to making LinkedIn work is consistency. Don’t believe anyone who tells you it’s easy or that you can get rich quick doing it. The secret is to be there regularly so you can build a following and an audience. Once that happens, you’ll generate a steady stream of inbound leads.These 7 steps are designed to help you get started with LinkedIn lead generation. As you take a deeper dive into this platform, you’ll find hidden LinkedIn nooks and crannies that can help you improve your results. The key is to execute these fundamentals over and over again. As you do, your results will start to snowball, and that’s what it’s all about.Do you have a plan for generating leads from LinkedIn? For more information and advice on using LinkedIn for lead generation, download a free copy of our new ebook, How to Generate Leads Using LinkedIn. Topics:
Face it: you’ve heard words like “engagement” and “transparency” used to describe social media so much that they’re more played out than a Lady Gaga song. Whatever adjectives you use to describe it, letting your personality shine through your brand’s social media account is crucial to its success. But there’s a dichotomy in social media–a ubiquitous cloud looming over our online relationships and interactions. The evolution of technology has forced nameless corporations to become human and empowered small organizations to reach audiences on social media like never before. However, as soon as “human business tools” like Twitter and Facebook emerged, we found ways to automate our humanity.Just like you can’t send a robot to a networking event to represent you, humanity can’t be automated, right? Well despite the importance of a personal approach to business, not all automation is sacrilegious . When used appropriately, it’s actually quite good for the health of your business, brand, and online community. Let’s take a look at what your social media automation strategy should include to ensure you’re doing it the right way and not sacrificing the personal element that got your brand the social media success it’s currently enjoying. Use the Right Tools There are some great tools out there that will help you automate your social media marketing, and HubSpot is one of them . Among the free tools available, HootSuite allows you to schedule your Twitter, Facebook, and Google+ updates in advance. If you’re using their paid platform, updates can also be scheduled in bulk. Regardless of the tool you choose, practice before you go hog wild drafting and scheduling your posts. The last thing you want is to make a silly mistake, like scheduling a month’s worth of posts all in one day. Once you get the hang of the tool, set aside time at regular intervals to keep the social media content machine fed by responding to comments and engaging with fans and followers using a human voice. Schedule Content at the Right Times When are your fans and followers primarily active and interacting with you on their social networks? Monitor what times of day people read your content and interact with your brand on social media, and schedule your content for those days and times for maximum exposure .That being said, you have to make sure it’s also a good time for you. Only schedule posts when you can respond to the comments, replies, and mentions in a reasonable amount of time. This is imperative. Scott Stratten ( @UnMarketing ) often tells the story of a friend who scheduled a tweet that garnered a great deal of reaction and response from his audience. Replies on Twitter flooded in, and his audience waited with bated breath for his response. Unfortunately, his response wasn’t coming any time soon, because he was on a cruise without internet access for nearly a week. As a social media community manager , this could be devastating to your brand. Diversify Content Across Social Media Sites Many of your followers are probably connected with you on more than one social media network. So don’t bore them by auto-pushing the exact same content on every network! Instead, leverage what each network is particularly excellent at.For example, Facebook allows more lengthy explanations surrounding content you’ve linked to. Use that space to give some insightful commentary that elicits more click-throughs and comments. Google+ is particularly great for sharing images; leverage that format for your visual content. LinkedIn is a stellar lead generation mechanism , so give people an ebook that only the very niche audience on your LinkedIn group would be interested in. While a little overlap is natural and a-okay, the scheduling mechanisms in social media automation tools makes it so you can and should personalize all of your posts. Stay True to Your Social Media Roots Those who find success in social media do so because they’ve dedicated some serious time to interacting with their community . Using automation to carefully and respectfully supplement your social media activities can pose some obstacles and even result in negative backlash; people don’t want to feel like they’ve been duped by a “fake” you. Set up alerts to notify you when you’ve received a comment, reply, or message. That way, not only is the content you push out from the “real” you, but so is your timely response. Not all automation is bad . Using it in moderation and when appropriate can increase your productivity and offer even more valuable content to your audience. Ensure that no matter when you post, you (or someone on your team) will be at the ready and able to address any responses in a timely manner. Do you use schedule posts on your social media accounts? What are the pros and cons you’ve seen for your social media strategy ? Image credit: Tachimetro Social Media Marketing Topics: Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Originally published Dec 28, 2011 11:30:00 AM, updated February 01 2017
Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack In a nutshell, making your blog a long-term asset by publishing a lot of content over time makes a big difference. This is evidenced by the fact that the average company with 100 or more total blog articles is more likely to experience continued lead growth, and even more compelling — companies with over 200 blog articles generate >5X the leads than those with 10 or fewer.Are you making a big enough commitment to blogging regularly? To get more helpful benchmarking data about the effect of marketing assets like landing pages and social media on traffic and lead generation, download your copy of our free benchmarking report here. Image Credit: Moyan_Brenn_BE_BACK_on_10th_OCT Originally published Oct 23, 2012 9:15:00 AM, updated February 01 2017 Remember, because the articles you publish get indexed in search engines and shared through channels like social media, the impact your business blog has on traffic isn’t just limited to the articles you publish this month. By committing to regularly publishing blog content, over time you’ll have built up a powerful arsenal of content, with each article you publish creating another inroad to your website.Not convinced? As indicated by the charts above, an average company will see a 45% growth in traffic when increasing total blog articles from 11-20 to 21-50 articles. And for all you B2C companies out there, keep in mind that B2C companies see a 59% increase in traffic after growing total blog articles from 100 to 200 total. Sure, blogging is a big time commitment, but sticking to it can generate tremendously valuable marketing results.Blogging’s Overall Impact on Lead GenerationThe last of our blogging benchmarking charts show the overall impact of blogging on inbound leads. That is to say, how does the total number of blog posts you’ve published to your business blog — past and present — affect lead generation? Most inbound marketers understand that business blogging is a critical part of a comprehensive inbound marketing strategy. But how frequently does a blogger need to publish content in order to make a true dent in their marketing results? Furthermore, how does that vary between B2B and B2C companies, and smaller and larger businesses? Wouldn’t it be great to have some blogging benchmarks to go by?You’re in luck, my friend, considering HubSpot just released its Marketing Benchmarks From 7,000 Businesses report, which provides helpful benchmarking data gathered from HubSpot’s more than 7,000 customers who do inbound marketing every day. In this post, we’ve pulled 12 charts and graphs that highlight some valuable blogging benchmarks to help you get on the right track with your business blogging efforts.For higher quality versions of the following charts — in addition to even more data about the traffic/leads ROI of marketing assets like landing pages and social media — download our free report, Marketing Benchmarks From 7,000 Businesses.The Effect of Blogging Frequency on Website TrafficThe first of our blogging benchmarking charts highlight the impact that the number of monthly blog articles a business publishes has on inbound traffic — overall, divided up by B2B and B2C companies, and split up by company size. After seeing these charts, you’ve probably never been more convinced that when it comes to the effectiveness of blogging in driving traffic to your website, frequency matters. In fact, according to the charts above, companies that blog 15 or more times per month get 5X more traffic than companies that don’t blog at all. And if you’re a small business, increasing your blogging frequency can move the needle even more. According to the third chart, small businesses (1-10 employees) tend to see the biggest gains in traffic when they publish more articles.Make a commitment to regularly publishing content to your blog to reap the biggest rewards in terms of website traffic. To learn more about how you can boost your blogging frequency by never running out of blogging ideas again, check out this blog article.The Effect of Blogging Frequency on Lead GenerationThe following three charts feature the impact that the number of monthly blog articles a business publishes has on inbound leads — overall, divided up by B2B and B2C companies, and segmented by company size. Business Blogging As you can see, blogging frequency matters not just in terms of the impact blogging has on driving traffic to your website. It’s also critical when it comes down to the effectiveness of blogging in generating actual leads. In fact, companies that increase blogging from 3-5X/month to 6-8X/month almost double their leads. And if you still need to be convinced that you should start a business blog to begin with, keep in mind that B2B companies that blog only 1-2X/month generate 70% more leads than those that don’t blog at all. In other words, blogging even just a little bit can make a big dent on your leads goal if you previously weren’t blogging at all.To get the maximum amount of leads from your blogging efforts, check out our ultimate guide to mastering blogging lead generation.Blogging’s Overall Impact on Website TrafficOur next three charts emphasize the overall impact of blogging on inbound traffic. In other words, how does the total number of blog posts you’ve published to your business blog — past and present — affect traffic? Topics:
Running out of things to talk about with the family this holiday season? Want to break the ice with your boss? Need a good one-liner to kick off your next speaking gig?Why not open with a joke?There’s nothing I love more than a great joke — except, perhaps, a deliciously corny joke. And that’s just what we have for you today, folks. Ten marketing jokes, sourced from my hilariously corny marketing colleagues. To be honest with you, I could read through a few dozen more of these, so please, for the love of marketing, share your corny (or actually funny) marketing jokes with us in the comments!Download our guide to building a company culture employees love here.Alright, some light and light-hearted reading for you — 10 ridiculous marketing jokes!10 Cheesy Marketing Jokes for Your Entertainment1) How many marketers does it take to screw in a light bulb?None — they’ve automated it. Tweet This Joke!2) What does the new Chips Ahoy marketing director do her first day on the job?Enable cookies. Tweet This Joke!3) Why did the naughty lead’s phone ring at 1 a.m.?For a booty call-to-action. Tweet This Joke!4) What’s a personality trait of a bad marketer?Anti-social. Tweet This Joke!5) Why did the marketer get off the trampoline?He was worried about his bounce rate. Tweet This Joke!6) Why can’t a lead date a religious marketer?Because she’ll always be trying to convert him. Tweet This Joke!7) A stock photo walks into a bar, and the patrons start pointing and giggling. She looks at the bartender and says, “Why’s everyone staring?” The bartender says …”Cuz your ALT tag is showing.” Tweet This Joke!8) Knock, knock.Who’s there?Interruptive marketerInterruptive marke–Tweet This Joke!9) Why did the marketing couple decide not to get married?Because they weren’t on the same landing page. Tweet This Joke!10) What is a pirate’s favorite piece of marketing content?A webinAAAAR! Tweet This Joke!It’s always a good idea to end on a pirate joke. Alright, now it’s your turn. Share your silly marketing jokes with us in the comments!Awesome Jokes From Commenters11) How many marketers does it take to change a light bulb?It isn’t too late to make this neon instead, is it?12) Why do marketers make such good wide receivers?Because they always stay inbounds.13) What’s a pirate’s favorite thing about marketing?Thee arrrrrrROI!14) How much does a hipster weigh?An insta-gram.15) What movie features a marketer stuck on a deserted island?Web-Cast Away.16) What’s a telemarketer’s favorite song?Answer my call, maybe.Image credit: Sham Hardy Originally published Dec 27, 2012 9:00:00 AM, updated July 28 2017 Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack